New Focus Textiles, Ltd.

Interview with Philip Yu: LENZING™ ECOVERO™ Fabric Manufacturer

Philip Yu - Director of New Focus Textiles, Ltd.Ecovero Refibra woven fabric supplier Interview with Lenzing™


New Focus Textiles is a leader in high-quality woven fabrics for premium and casual fashion brands in the US and Europe.  The core business customers are fashion and apparel retailers that truly value sustainability and the quality of their products.  Therefore, New Focus aligns with the best raw material fiber sources.  New Focus in Hong Kong maintains materials made from cellulosic fibers are paramount to biodegradability, toxicity, and long-term circularity.  Therefore, fiber processing, traceability, and durability are key factors for determining the raw material source for textiles and apparel.  Below, the New Focus Textiles Director, Philip Yu discusses ECOVERO™ and the new ECOVERO™ REFIBRA™ fabric collection.  

Insights from a lenzing™ ecovero™ fabric manufacturer perspective

Conscious Voices Interview

Philip Yu

New Focus Textiles, Ltd. – Woven Fabric Manfacturer in Hong Kong

Our founder and Director, Philip Yu was recently interviewed by LENZING™ – the world’s leader in circular viscose.   New Focus is a long-standing manufacturing partner for woven fabrics development and in the apparel industry.  In this interview, he shared positive feedback weaving “responsible viscose” LENZING™ ECOVERO™ and highlighted the new ECOVERO™ REFIBRA™ fabric collections.  

“Without a doubt, there is a performance and quality difference between generic viscose and LENZING™ ECOVERO™.  Certainly, we see the ECOVERO™ fiber is perfect for digital print with a clean surface with excellent pattern depth and clarity.  Therefore, we love the  innovative and sustainable ECOVERO™ fiber for our  digital print woven fashion collections.”  

New REFIBRA™ Fabric Collection by a LENZING™ ECOVERO™ fabric manufacturer

New Focus regularly launches new woven fabric collections incorporating more environmentally sustainable materials such as GRS-Certified Recycled Cotton, Traceable Cotton, Linen, and LENZING™ fibers.  Recently, New Focus Textiles introduced one of the first woven fabric collections including ECOVERO™ fibers with REFIBRA™ technology.  Esentially, wood scraps and clothing scraps make ECOVERO™ fibers with REFIBRA™ technology.  The LENZING™ technology ensures fibers and fabrics are amazingly smooth and ideal for digital printing with excellent dye penetration and color saturation.  Furthermore, the fiber composition offers greater sustainability by using 20% recycled textile fabric scrap pulp.  Textile waste is an ingredient and brings REFIBRA™ into circularity.  With a goal towards circularity from existing materials, New Focus thinks the REFIBRA™ fabric collection has a lot of potential.  The fashion industry will utilise textile waste and be ‘more sustainable’ for manufacturing.

ECOVERO™ REFIBRA™ fabric collections & trends for SUMMER 2025

As a partner mill and woven fabric manufacturer, New Focus Textiles develops ECOVERO™ REFIBRA™ fabric collections for fashion brands.  Indeed, the fabrics offer next-to-skin hand-feel and high performance with smooth print and finishing .  Therefore, the innovative fibers show color and patterns very well with color depth.


Consequently, we suggest the ECOVERO™ REFIBRA™ fabric collections for beautiful digital print fabric and yarn-dye woven novelties for fashion brands.  Thus, fashion collections will be made with more sustainable resources and offer greater finished product quality.  

New Focus Textiles; Intertextiles Shanghai awarded Lenzing Strategic Partnership

LEARN MORE ABOUT Lenzing™ ECOVERO™ woven fabric

contributing to
Circularity in textiles

Learn more about LENZING ™ ECOVERO™ viscose fiber with REFIBRA™ technology.

Resource Savings with LENZING™ Ecovero™ circular Viscose fabric



The fiber production process for LENZING™ ECOVERO™ is steadily and continuously improving compared with alternative fashion fibers.  Above all else, efficiency and energy improvements reduce resource consumption and improve impact.   For example, LENZING™ estimates that according to the HIGG MSI, the responsible production process of ECOVERO™ fibers uses 50% less water and contributes 50% less CO2 compared to generic viscose fibers.    

Wood – Wood grown from responsibly harvested forests is the raw material used to make LENZING™ ECOVERO™ fibers.  The renewable and natural characteristics of wood as a raw material make it a more thoughtful material compared with synthetics like nylon, acrylic, and polyester.  LENZING ensures that wood is only taken from controlled and certified origins meeting FSC® or PEFC standards. 


Water – 50% lower water impact according to Higg MSI*.  In addition, LENZING™ reports the water is purified and cleaned before returning it to nature.

LENZING™ woven fabric manufacturer

As mentioned, New Focus Textiles highly values raw material source and the long-standing partnership as a LENZING™ ECOVERO™ fabric manufacturer for woven fashion fabrics.  With brand recognition, comes quality assurances and sustainability protocols.  Therefore, we trust LENZING™ upholds the best sustainability practices available for wood-pulp harvesting.  Beyond sustainability, the product quality control is important for premium end-product results.  Lastly, the overall enhanced outlook is evident for fashion brands.  For example, we display the digital print advantages in our ECOVERO™ REFIBRA™ fabric collections.


To explore more about New Focus Textiles woven fabric collections with ECOVERO™ REFIBRA™ contact our team  It will be our pleasure to present the new fabric collections and discuss the best fabrics for your business and consumers.


Philip Yu - Director of New Focus Textiles, Ltd.Ecovero Refibra woven fabric supplier Interview with Lenzing™

Interview with Philip Yu: LENZING™ ECOVERO™ Fabric Manufacturer

As a LENZING™ ECOVERO™ fabric manufacturer, we value the sustainable fabric benefits of responsible viscose made from natural and cellulosic material resources. Our Director, Philip Yu shares why LENZING™ ECOVERO™ REFIBRA™ fabric manufacturing has benefits for the fashion and apparel community with beautiful fabric performance and circular fabric properties.

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